By Daily Mail (U.S.) | Created at 2026-07-26 16:51:52 | Updated at 2026-07-26 23:45:19
7 hours ago
The socialite wife of a tennis star launched a blistering attack on a local Nantucket business after she spotted a 'no influencers' sign hanging inside.
Paige Paul, who tied the knot with tennis pro Tommy Paul on July 14, shared her opinion on the display inside the Four Winds Craft Guild store in a recent social media post.
Under an image of the sign hanging from the ceiling of the Massachusetts shop, Paul, a content creator who also owns a business in Nantucket, shared a lengthy comment.
'If you call yourself a feminist but proudly put up a "No Influencers" sign, it's worth asking who you are attempting to delegitimize, and why...,' Paul said.
She then claimed that the sign 'mocked' women in the 'new industry'.
'Mocking women when they become powerful in a new industry isn't new. It's just a strange message coming from a store that celebrates a craft with such a rich history of women shaping the island and its economy,' Paul, 28, continued.
Four Winds Craft Guild sells handmade baskets and other original items, including purses, sculptures, and wall art, according to the business's website.
Paul continued on her rant, adding: 'For those who don't know, the creator economy is overwhelmingly driven by women. Brands have shifted billions of dollars into creator marketing because it consistently delivers something traditional advertising can't.... trust, community, and measurable sales.
Paige Paul, the wife of American tennis star Tommy Paul, launched a blistering attack on a local Nantucket business over a sign they have in their store
Four Winds Craft Guild store recently shared an image of their 'No Influencers' sign hanging inside the store
'One woman with a loyal audience can successfully launch a business at a scale that would have once required corporate backing and massive advertising budgets. That's a win. This sign isn't,' she concluded.
Shortly after her comment, the post was taken down. It is unclear what sparked that move, but Four Winds Craft Guild shared that their Instagram page was reported.
The business appeared to take a jab at Paul, insinuating that it might have been her who reported the post.
'Imagine being so bored with life that you spend your pastime trying to report a photo on IG that makes you feel uncomfortable,' the business wrote.
The company then happily reposted the image of the sign on its story.
Paul just recently opened up a storefront in Billionaires' Island for her clothing brand Dairy Boy. She also shares her glamorous life to her 1.1 million Instagram followers.
Her company has been described as 'an American lifestyle brand rooted in nostalgia', and sells everyday clothing, robes, sleep sets, hats, bags, phone cases, and more.
But Paul moving her business into the quaint town hasn't appeared to have thrilled, according to online posts.
Paul, 28, took to the comments of the post, sharing a lengthy reason why she disagrees with the signage. Her opposition quickly brought on controversy, especially for locals
Paige and Tommy Paul (pictured together) got married on July 14
'She is NOT popular or wanted on Nantucket, they're ripping her Dairy Boy store apart on the Nantucket Reddit page, so this obviously struck a nerve,' a Reddit user wrote under the post about Paul's recent rant.
Another agreed, sharing that their apparent disdain for Paul has made locals 'bond' as of late.
And if the rumors are true about Paul not being popular in town, her social media jab hasn't seemed to make things any better.
Several people were left with a sour taste in their mouths after seeing what she had to say about the local shop's request for influencers to remain out of their business.
'Yes Paige influencers are very oppressed. Girl shut upppp,' one wrote.
'Can’t believe this is the hill she’s dying on. Whatever would we do without influencers,' another shared.
Someone else said: 'Babe, it’s not that serious!'
'God she is so insufferable, wrote another.
Shortly after her comment, the post was taken down. It is unclear what sparked that move, but Four Winds Craft Guild shared that their Instagram page was reported
A handful of people also accused her of getting help from artificial intelligence to write her long-winded comment on the shop's post.
'She definitely used AI for this lol,' a person said.
'Yep. She heavily edited it to mask it but alas…we can tell,' wrote someone else.
Another chimed in: 'Written by chatgpt... she can't articulate a single thought.'
Paul grew up in Connecticut and Vermont, which she said 'shaped so much of my love for home, tradition, and building something lasting,' her YouTube bio reads.
The Daily Mail contacted Paul and Four Winds Craft Guild for comment on the apparent feud.
