Hailey Bieber models nothing but tan lines in stripped-down photo shoot

By Page Six | Created at 2026-09-09 18:37:57 | Updated at 2026-09-14 22:31:25 5 days ago
Hailey Bieber bared all for the cover of ICE Magazine’s Brazil Issue, released Tuesday. ICE STUDIOS

Hailey Bieber is celebrating her Brazilian heritage in nothing but her birthday suit.

The Rhode founder, 29, appears on the cover of ICE Magazine’s third edition, “The Brazil Issue,” lounging in the buff while sipping a can of the local soft drink Guaraná Antarctica.

Her only wardrobe? A set of strategic tan lines.

Photographer Renell Medrano shot the 29-year-old model in Rio de Janeiro during Carnival 2026. haileybieber/Instagram
Inside the magazine, the Rhode founder models a pink and yellow tape bikini, a nod to a Brazilian sunbathing trick for achieving razor-sharp tan lines. haileybieber/instagram
Bieber’s mother, Kennya, was born in Rio, and her grandfather is Grammy-winning composer Eumir Deodato. Instagram/@haileybieber

Bieber’s longtime friend and photographer Renell Medrano captured the images in Rio during Carnival 2026, with Tina Kunakey and Juliana Nalú also among the cover stars.

Inside the issue, Bieber models a pink and yellow tape bikini, a nod to the Brazilian sunbathing practice of using colored electrical tape for perfectly sharp tan lines. She also poses in a sheer yellow Only Hearts bra topped with a celestial Piers Atkinson headpiece.

While the model has previously said she would never go fully bare in front of the camera, telling “Insecure” star Yvonne Orji “I wouldn’t ever want to be shot naked” in a 2021 conversation about career and Christian faith, she credited her decade-plus friendship with Medrano for changing her mind.

“I’m comfortable with her pushing me, photographing me differently, helping me be seen in a different way, because I know she just wants me to be comfortable in myself, too,” the mom of one told the magazine.

“I would never have done that, shown that much, with anybody else but her,” she added.

Bieber told the magazine she trusted Medrano, a longtime friend, to push her creatively on set. haileybieber/instagram
In 2021, the model told “Insecure” star Yvonne Orji she wouldn’t want to be photographed unclothed. haileybieber/instagram
Just a day earlier, Bieber and her husband, pop star Justin Bieber, shared a series of steamy kisses for WYouth’s inaugural issue. Photographed by Hailey and Justin Bieber

The shoot was also a tribute to Bieber’s roots. Her mother, Kennya, is Brazilian, and her maternal grandfather is Grammy-winning composer and bossa nova legend Eumir Deodato.

“They really did nurture and develop my love of Brazilian culture, because that’s who they are, it’s where they come from,” Bieber told the magazine of her mother and grandmother.

She credits the women in her family with helping her get comfortable in her own skin. “Watching the woman who’s raising you be really comfortable in her body is something I’m very grateful for,” she said. “It always helped me embrace myself.”

Bieber’s inner circle set her Instagram comments ablaze. Cousin Ireland Baldwin wrote, “Wooooooooah 🔥,” while Khloé Kardashian added, “Meoooow,” and Kylie Jenner chimed in with an “OMG.”

A portion of each magazine sale goes to the Center for Immigrant and Refugee Women in São Paulo, with Bieber matching the total contribution.

This is Bieber’s second steamy cover in as many days. She and husband Justin Bieber packed on the PDA in bed for the inaugural issue of WYouth, published Monday.

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