By Variety | Created at 2025-01-10 13:02:53 | Updated at 2025-01-10 16:09:35
3 hours ago
Zara Larsson is set to headline TikTok‘s second annual Global Live Fest, hosted by Jason Derulo.
TikTok’s Global Live Fest will bring together creators from around the world on Jan. 16 in London. It will feature several musical performances from artists who have come up on TikTok Live, headlined by Larsson, who is fresh off the resurgence of her and Clean Bandit’s song “Symphony” on the app. So far, it’s generated 800,000 posts on the platform. Derulo, who himself has over 65 million followers on TikTok, will be the event’s emcee.
The event will stream on TikTok Live for fans around the globe, and red carpet coverage will be hosted by popular creators Sarel and Arnaldo Mangini. Live performers include Anndrea Torres, an emerging Mexican artist with a unique sound; Fiaa Hamilton, who recently won TikTok’s Most Inspiring Award; and Jourdan Blue, a street performer turned TikTok live fan favorite.
“TikTok Live is transforming the way creators connect with their audiences, empowering them to deepen real-time engagement and build meaningful community connections,” TikTok Live head Adam Wang said in a statement. “By celebrating the magic of real-time interaction, TikTok Live opens doors for creators to unlock discovery, enhance their reach, and create unforgettable shared moments with fans. Global Live Fest will spotlight the vibrant creativity of our community, where creators can showcase their talents, share their stories and passions in exciting new ways. We’re thrilled to celebrate these creators who make TikTok LIVE the ultimate platform for connection and creativity.”
